Forever New

Founded: 2006

Based: Melbourne, Australia

Devotees: Kendall & Kylie Jenner, Delta Goodrem, Bollywood icon Shraddha Kapoor.

Famous for: Collections inspired by the runway shows of Paris, London, Milan and New York. Ever-changing, ever-sophisticated and always on-trend.

Brand History: Forever New are the Madonna of women’s fashion, reinventing their style every season to offer fashionistas the latest in global trends. Their collections draw inspiration from far and wide (art, film, music, haute couture) with one theme that spans them all - the celebration of timeless, feminine beauty.

Founded in Melbourne in 2006, Forever New is one of the fastest growing brands in the Australian fashion domain with over 250 stores across ten countries internationally. Firm believers of giving back to the local community, the brand proudly offer a Forever New scholarship at RMIT (Royal Melbourne Institute of Technology) - supporting the next gen of budding industry talent.

No matter your personal style, this is every girl’s go-to brand for clothing and accessories that are effortlessly on-trend.


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